Posts Tagged ‘mail art’

Ray Johnson opening at Raven Row

Sunday, March 1st, 2009

Ray Johnson was a pop artist, friend of Andy Warhol and one of the key figures in international mail art (aestheticised communication in the form of a ‘paper net’ that acted as a precursor to the world wide web). He committed suicide in 1995 and had dropped out of the New York art scene years before that, opting instead for non-commercial underground activity. Johnson was a major figure in the early years of American pop art, but more recently had been largely forgotten beyond an international underground scene that idolised him. I was in communication with Johnson in the 1980s when he initiated a correspondence with me. I’d been aware of him for quite some time before he wrote to me, but I’d never mailed him anything because I figured he must be inundated with letters and requests. That said, Johnson was very much a countercultural figure, so it felt strange to attend a major retrospective of his work at Alex Sainsbury’s new gallery Raven Row in Spitalfields, London.

The show covers everything from Johnson’s early collage works right through to his mail art material. It is the largest exhibition of Ray’s art ever seen in Europe, but he made so much that no retrospective could ever be comprehensive. I’m told about 60 percent of the work in the Raven Row show is owned by Johnson’s estate, who lent it framed, so a less formal system of display was unfortunately not an option. Much of Johnson’s work was ephemeral and designed to be handled by the recipient rather than placed under glass in a gallery. Seen out of context by people who don’t understand that Johnson set out to circumvent the conventional gallery system, his playful output might prove impenetrable. Those who encounter this problem need to think of Fluxus and the Situationists, then take a side-ways leap.

The opening was packed and the overwhelming majority of those attending were London art world insiders who seemed to have no idea who Ray Johnson was, and the few who paid any attention to his work appeared very puzzled by it. Most were present for the event, the first night of Alex Sainsbury’s huge new non-commercial gallery. The following is a typical example of an overheard conversation:

Person A: What do you think of this then?

Person B: It’s a great way to spend 30 million pounds!

Alex Sainsbury refuses to be drawn on how much money he’s put into his new space, so unless this overheard conversation was between Raven Row insiders (which I doubt), then the figure cited is just a wild guess. That said, it’s obvious a lot of money has been sunk into the venture. The outer fabric consists of two Grade I listed eighteenth-century Huguenot silk merchants’ houses and the nondescript commercial building that stood behind them. Likewise, many hours of hard thinking clearly went into deciding what to strip out and what to retain. The architects responsible are 6a, a team made up of Tom Emerson and Stephanie MacDonald, who originally met as students at the Royal College of Art and now live together as a couple. The RCA connection is continued in the form of Sainsbury’s assistant Alice Motard, who has just graduated from the curation course taught at that college. The space is clean but retains plenty of period details. I can’t say the rococo plasterwork is to my taste, but it is apparently completely authentic. The building is located just off Bishopsgate on the edge of the City of London, and close to Liverpool Street station. From the front windows you can see the site of the final and most bloody Jack The Ripper slaying, whose victim Mary Kelly shares a name with an iconic 20th century feminist artist. At the time of the murder in 1888 the location was known as Dorset Street, but it is now a multi-storey car park. For much of the 20th century neighbouring Artillery Lane in which Raven Row stands was also run down, and a doss house situated just yards from this tasteful new art venture only closed down 10 or so years ago.

Alex Sainsbury is a keen observer of the London art scene and with Raven Row he has set out to transform it by introducing important but neglected artists to an overly commercialised sector. He’s certainly done his homework, I was introduced to him at an opening in Hackney last year and he not only knew who I was but also that I’d been in correspondence with Ray Johnson.  Likewise, he’s written the main catalogue essay for the Johnson show, not something I could imagine Charles Saatchi doing.  The Raven Row opening was a crush and those present were very much from the middle and lower-strata of the art world. I spotted no big names. The artists I ran into included photographer Rut Blees Luxemburg, film-maker Mark Waller, mixed media experts Jemima Stehli and Janette Parris, magician turned artist Jonathan Allen, sound manipulator Richard Crow, and S. E. Barnet (currently showing in the tiny Five Years Gallery in Hackney). In terms of curators those visible to me were mainly from the assistant level at the Tate, Ben Borthwick rather than the likes of director Nicholas Serota.  It might be this mix of people was a tactical decision on Sainsbury’s part and that he is looking to have an impact on the art scene from ground level up rather than working with a top downwards model of influence. Or it could be that a more select and sedate event with even better food and wine was held for major art world names before the hoi polloi arrived. Your guess is as good as mine! That said, Camden Arts Centre director Jenni Lomax was all present and correct alongside the hoi polloi, but then she also sits on the Raven Row board.

Leaving aside Clive Phillpot, Simon Ford and Alastair Brotchie, the opening appeared bereft of those I know with a long term interest in Ray Johnson. But then most of those who’ve dug Johnson since way back when operate completely outside conventional art circuits. I didn’t see anyone I knew in the eighties who’d been involved in the London mail art scene. The Johnson preview was very crowded but even so my impression was the likes of Mark Pawson, Stefan Szczelkun, Mike Leigh, Hazel Jones and David Jarvis, just weren’t present. Which is a shame because I’m sure they’d have really enjoyed seeing so much of Ray’s work in one place, while the good wine would have totally grooved them. Simon Ford asked me if there were still hardcore mail artists about who might turn up to protest against a curated Ray Johnson show. My feeling was that the overwhelming majority of the anti-art brigade would be very happy to see his work getting wider exposure. Fordie also expressed surprise that Tate archivist Adrian Glew didn’t appear to be present, since he has a long history of interest in the marginal arts. Perhaps Glew was busy elsewhere, I certainly didn’t clock him at the Johnson beano.

Eventually most people moved on from the overcrowded gallery and across Commercial Street to Christ Church, a Hawksmoor building, which was the scene of further partying. A lot of people had emerged from the woodwork for the event and I found myself talking to the likes of Kodwo Eshun and Jane Rollo. I hadn’t seen a London art world shindig that was quite so rockin’ for at least two years. So it felt particularly surreal that it should be for a major Ray Johnson retrospective! But with this nudge from Alex Sainsbury, and a little help from stuff like John W. Walter’s 2002 Johnson documentary How To Draw A Bunny, it can’t be long before the entire London art world starts acting as if it grew up on Ray’s oeuvre.

Please Add To & Return To Ray Johnson is on at Raven Row, 56 Artillery Lane, London E1 7LS, 28 February-10 May 2009.

And while you’re at it don’t forget to check – www.stewarthomesociety.org – you know it makes (no) sense!

Let’s burst the web 2.0 commercial bubble & instead get really funky!

Thursday, January 29th, 2009

The commercially driven nature of Web 2.0 has been stressed by many commentators, for instance Tim O’Reilly in his influential essay of September 2005 “What Is Web 2.0: Design Patterns and Business Models for the Next Generation of Software“. Thus when I first looked at MySpace a little before O’Reilly published that text, rock bands clearly knew how to promote themselves to a new (as well as their existing) audience via this site, but writers and artists on the whole didn’t. The later two categories of would-be culture industry ‘professionals’ tended to use the internet as a means of advertising (largely ineffectively) what they were doing, rather than integrating their activities into it. Since MySpace made streamed sound central to its platform, musicians found the site was tailor made for them, and it didn’t require much adaptation on their part to benefit from it.

There were and still are very few professional artists on MySpace with notable exceptions like Martin Creed and Jane Pollard/Ian Forsyth; most of the art profiles are either for complete amateurs or run by fans of dead iconoclasts like Duchamp and Warhol. The majority of artists I encounter in London don’t seem to like the web very much (among other things it doesn’t allow them much control over the way their work is viewed and who sees it, which is why they prefer galleries), but Facebook attracts them as a networking tool. On Facebook gallery artists fit in very well alongside suit wearing culture industry professionals and corporate managers with their spreadsheets and calculators. If gallery artists have work they want to sell and that really is their bottom line, those artists working on the web (and doing more than simply publicising upcoming shows and reproducing catalogue essays) are more likely to have something to say or at least formalist concerns they wish to explore. Strangely beyond those involved in genres such as conceptual literature (Kenny Goldsmith is the most prominent figure in this field) or perhaps cyberpunk, even fewer writers than artists show much interest in the internet as a creative tool, despite the fact it is language based and offers enormous scope for ‘social sculpture’.

Moving on, the developmental model many Web 2.0 businesses work with is offering a service either cheaply or for free in order to mine data from their users. Web business ‘guru‘ Tim O’Reilly doles out advice along the lines of: ‘leverage customer-self service and algorithmic data management to reach out to the entire web…  For competitive advantage, seek to own a unique, hard-to-recreate source of data… The key to competitive advantage in internet applications is the extent to which users add their own data to that which you provide…. Involve your users both implicitly and explicitly in adding value to your application…. Set inclusive defaults for aggregating user data as a side-effect of their use of the application…. When benefits come from collective adoption, not private restriction, make sure that barriers to adoption are low. Follow existing standards, and use licenses with as few restrictions as possible. Design for “hackability” and “remixability.”… Don’t package up new features into monolithic releases, but instead add them on a regular basis as part of the normal user experience. Engage your users as real-time testers…“

In recent years networking theory has made much of the notion of weak ties. The pioneer in this area was Mark Granovetter in the 1970s and by the late 1990s his work had been combined with Stanley Milgram’s research into how many links separate people from each other (the so called six degrees of separation) by mathematicians Duncan Watts and Steve Strogatz. These ideas were later popularised in mass market paperbacks like Mark Buchanan’s “Small World” (known as “Nexus” in the USA). A completely ordered network (where every node is tied only to its neighbours) is inefficient in terms of its degrees of separation: but when some long distance ‘weak ties’ are thrown in these massively reduce the number of moves needed to get from any one node to any other. Thus from the perspective of networking theory MySpace is superior to both Facebook and Bebo since it encourages weak ties as well as networking among established friends (Facebook and Bebo actively discourage users from befriending people they don’t know). That said, those ‘virtual’ communities that go beyond ties to a single platform and that aren’t committed to capitalist business practices are infinitely superior to anything MySpace can offer.

Web business ‘gurus’ like Tim O’Reilly recognise the strength of collective activity, but they attempt to recuperate it for individual gain. Their world is one in which everything revolves around a bottom line; their outlook is essentially behaviourist, web surfers are enticed to click through links and to buy something (anything). Business data miners are interested in what makes someone click through links and make purchases, not why they do it. Thus what doesn’t gain clicks is either discarded or placed so far down search lists that few surfers will find it. This is a pseudo-meritocracy in which whatever is already popular has its position constantly reinforced, and what isn’t popular is buried under a mountain of celebrity trivia in a world that is currently ruled (‘ironically’ of course) by the likes of Lady GaGa. Nonetheless, social networking trends are constantly shifting and while both advertising and data mining on platforms like MySpace are now slicker than 3 or 4 years ago, that particular site is still not exactly generating a huge profit. Indeed, last year saw a small downturn in MySpace and Facebook usage in the UK (see “Is Facebook going out of fashion” – you’ll need to roll down the page on The Guardian site to see this).

So trendsetters, perhaps this really can be the year in which millions more groovers and bloggers break with the digital establishment by embracing a WordPress freakout. The easiest way to do this is to set up a blog on the WordPress site, but I’d prefer you all to be more dispersed and for as many of you as possible to use your own domains…. And let’s start using our sites to really play with the web, to spread myths and confusion, create false identities, disorientate the authorities, and inauguarate communal situations that overflow all the barriers between the so called ‘virtual’ and ‘real’ worlds! Oh and a few backward glances at how we got here wouldn’t go astray either… so if you’re not already familiar with them, look up the Luther Blissett Project, neoism and mail art (the ‘original’ pre-web paper net). “Those who do not learn from the past are doomed to repeat it.”

And while you’re at it don’t forget to check – http://www.stewarthomesociety.org/ – you know it makes (no) sense!